Our Story

We Started Small.
We Think Big.

Built Iceburg Media for one reason — to make content that actually brings people through the door.

2022
Founded
Florence, AL
400+
Projects Done
Gyms & studios
98%
Retention Rate
Clients who stay
Who We Are

Three years in. Still the same.

We built Iceburg Media because we saw too many gyms with great energy and zero content strategy. The fitness industry deserves better than generic stock video and templated posts.

Three years later, working exclusively with gyms and fitness studios, we still operate the same way: small team, real work, real results. You work directly with us — not an account manager, not an intern.

Members Over Metrics

Every creative decision is made with one goal — more people through your gym's door.

We Know Fitness

Gyms, CrossFit boxes, studios, performance centers — we speak your language.

Fast Without Shortcuts

We move quickly and deliver on time — without sacrificing quality.

The Team

The People Behind the Work

BB
Brenten Brandenburg
Founder, Creative Director & Videographer

The vision behind Iceburg Media. Brenten leads creative direction, shoots on location, and makes sure every project delivers real results.

TG
Trenton Goad
Videographer

Trenton brings energy and precision to every shoot. From reels to brand films, he knows how to capture the shot that tells the story.

RS
Ryan Sands
Senior Editor

Ryan turns raw footage into polished content that performs. Clean, intentional, built to stop the scroll.

"I started Iceburg Media in 2022 because I saw too many businesses settling for content that looked average and got average results. Three years in, working exclusively with gyms and fitness studios, we've proven there's a better way. The system works. The results are real."

— Brenten Brandenburg, Founder

Want to Work With Us?

Book a free strategy call and let's talk about your gym.